Already at the last turn of the century, Saltsjöbaden stood for a salty call for leisure and outdoor life – only half an hour from the stressful life of the city. A perfect day trip! In 1891 at the age of 38 Knut Wallenberg, prominent bankman and politician, bought large areas of untouched land in […]
Awarded Swedish travel poster of the year 2020 in the MySwedenPoster contest! The artist presents her poster: This travel poster was inspired by all the beautiful photos of Sweden that I’ve seen, landscapes and sightseeing from movies and descriptions from the books. All these images of natural landmarks and pristine wilderness always fascinate and inspire […]
We don’t know much about this poster, but we know that we like it! This picture manages to convey a wonderful feeling of skiing at its best.
What a gem of a poster! Attracting tourists to Sweden with winter, skiing and dalahorses cannot have gone completely wrong. After all, isn’t this Sweden in a nutshell? The Dala Horse (Dalahästen) is the most popular souvenir from Sweden. This carved, red-painted horse has been around for centuries and is an essential symbol for Sweden. […]
The midnight sun, and everything that comes with it, is unique for the Nordic countries. The artist Gunnar Nordgren really has an ability to illustrate this in his posters.
If you are going to make a poster about how fantastic and wonderful it is to travel to and in Lapland, the hardest part is that you are forced to opt out of lots of fantastic arguments for the heaviest: Two months of sun, around the clock.
Summertime in Saltis – take a bath at the bath house. Wintertime in Saltis – go skiing down the powdery pist. Although this poster that calls out “Skiing in Saltsjöbaden” may indicate that the hills are a bit higher than they are in real life.. Oh well, it’s all to convince people that there is […]
With this poster, you can travel back in time. And if you are the least nostalgic, you may think it is a journey in the right direction. But we have to say, the purse doesn’t seem to be practical when being out in the slopes.
Ranke Sandgren grew up in Umeå so certainly the assignment to make a poster for Norrbotten must have been very special for him. We definitely think this is one of our finest posters! And it should be in every home where the heart beats for the northern part of our amazing country. Go Norrbotten!
Gunnar Nordgren had a long career in advertising, with a lot of assignments from Sälen and other mountain areas. This poster describes the moment when you see the mountain close up for the first time and you wonder how it looks so steep.
