After the Second World War, it was important for the islande of Öland to quickly attract tourists back. The local tourist association did its utmost and, one may assume, with this poster they also succeeded!
In 1938, the Danish daily Berlingske Tidende announced a poster competition. The artist Aage Rasmussen participated and won. The year before, he had made his breakthrough as a poster artist with an effective poster for the most modern thing imaginable: an express train. Rasmussen, like many Nordic poster artists, was inspired by the Ukrainian-French poster […]
Härjedalen må vara Sveriges minsta landskap befolkningsmässigt – men turisterna ska minsann hitta hit. Med en unik combo av vinter- och sommarfröjd lockade denna okända konstnär naturälskare till ”Skandinaviska halvöns hjärta” redan i mitten av 1940-talet. Välkomna!
“Ack, Värmland, du sköna, du härliga land, du krona bland Svea rikes länder! Och komme jag än mitt i det förlovade land, till Värmland jag ändå återvänder.” Värmlandssången är det många som känner till. Denna svenska sång är baserad på en traditionell folkmelodi och har framförts i många tappningar sedan den kom til 1822. Men […]
Mountain rapids forests bright summer nights. When Jämtlands Turistförening is describing the county of Jämtland in the early 1940s, these are the words that are chosen to complement this harmonious illustration of Tännforsen. The couple, who enthusiastically look out over the roaring rapids (even though it looks a little dangerous to sit there on the […]
Like many other travel posters, this poster came to be through a poster contest. The city of Helsingborg organized the competition and Gunnar Christenson won the first prize with this entry. The focus in the poster is the tower Kärnan, the only building left from the medieval castle that once stood in Helsingborg. The story […]
The company SVEA is one of three shipping companies (together with the Finnish Ångfartygs AB and Ångfartygs AB Bore) that later merged in the 1950s and became what today is Tallink Silja Line. The company got its start in 1871, when four wholesalers in Stockholm came together and started the business. It was a golden […]
If you are going to make a poster about how fantastic and wonderful it is to travel to and in Lapland, the hardest part is that you are forced to opt out of lots of fantastic arguments for the heaviest: Two months of sun, around the clock.
Summertime in Saltis – take a bath at the bath house. Wintertime in Saltis – go skiing down the powdery pist. Although this poster that calls out “Skiing in Saltsjöbaden” may indicate that the hills are a bit higher than they are in real life.. Oh well, it’s all to convince people that there is […]
With this poster, you can travel back in time. And if you are the least nostalgic, you may think it is a journey in the right direction. But we have to say, the purse doesn’t seem to be practical when being out in the slopes.
