December 5, 2024 1:48 pm
Published by magnuslonden
The artist presents her poster: The illustration shows a dragon ship with armed Vikings on their way from Scandinavia on adventure. It’s a retro-inspired graphic image with a simple design language that works on both key rings and posters. In the picture we see all the countries of Scandinavia and also Finland. Surely travel posters […]
August 24, 2023 6:41 am
Published by magnuslonden
The artist presents her poster: For many people Christmas in Stockholm is synonymous with the Old Town. Here is an illustration of that part of the city in christmassy colors and with lots of snow. Inspiration comes from retro illustrations and prints. Surely travel posters can’t simply remain a cry from the past? Absolutely not. […]
June 8, 2023 12:33 pm
Published by magnuslonden
In the words of the artist, Christina Hägerfors: This is an exciting, humorous and decorative map to help us discover the small gems in our neighbourhood. Maybe not everyone knows that there is a Picasso statue in Kristinehamn or a troll in Årjäng? With the help of this map you can find out such things […]
February 15, 2023 2:30 pm
Published by magnuslonden
In this vintage travel poster advertising Sweden the message is clear: Sweden is truly a country of colors AND contrasts. It was published in the 1950s in an effort to create a Scandinavian series of almost identical travel posters for Denmark, Sweden and (most probably) also Norway. As you can see in the poster: people […]
January 26, 2023 11:05 am
Published by magnuslonden
This illustration was born out of my love for ice skating and is a tribute to nordic outdoors culture. There is something magical about being out on a frozen lake on a sunny winter day. I have spent much time in Dalarna and Hälsingland and love the mountainous landscape as well as the lakes and […]
January 11, 2023 3:03 pm
Published by magnuslonden
In 1938, the Danish daily Berlingske Tidende announced a poster competition. The artist Aage Rasmussen participated and won. The year before, he had made his breakthrough as a poster artist with an effective poster for the most modern thing imaginable: an express train. Rasmussen, like many Nordic poster artists, was inspired by the Ukrainian-French poster […]
January 11, 2023 9:53 am
Published by magnuslonden
In this vintage travel poster advertising Suécia – Sweden – in Portugese the message is clear: Sweden is truly a country of colors AND contrasts. It was published in the 1950s in an effort to create a Scandinavian series of almost identical travel posters for Denmark, Sweden and (most probably) also Norway. As you can […]
November 28, 2022 2:34 pm
Published by magnuslonden
Some things just feel eternal. Like the harmony of skiing in Swedish Lapland. This poster was created almost 100 years ago, but hey, it looks like the 2020’s, doesn’t it? The poster was commissioned by the Swedish Tourist Association, they sure knew what the people needed in the stressful 1930s, sorry … the 2020’s.
October 6, 2022 5:06 pm
Published by magnuslonden
Denmark is sooo much. Also in German! When the Danish artist Laus Lauesen wanted to create a poster for Denmark, he made a collage – in a quirky way. The figures look sure like they are thoroughly enjoying whatever they are doing in Denmark. The poster hunters at Come to Sweden have found a twin […]
March 29, 2022 6:28 pm
Published by magnuslonden
This fabulous vintage poster advertises staycation in Sweden. It’s an excellent example of the Swedish Tourist Association’s insistence on their message. By every means possible – through posters, brochures, films and presentations – it tried to persuade Swedish tourists to travel within Sweden, still more than 50 years after their founding in the 1880s. That […]