Linjebuss was once upon a time Sweden’s largest bus company. But still the name was not known to everyone, and there is a explanation to that – the company bought smaller bus companies around the country and either kept the old name or gave a new one, depending on the reputation of the company in question. Then, slowly but surely, they began to connect the lines to a larger bus network.
The company was among the first in the Nordic region to arrange bus trips to Europe, and very popular ones. But times changed and eventually airline tickets became cheaper and flight times shorter. Fewer people wanted to go by bus, and instead wanted it to be quick and easy to experience Europe. The number of bus journeys decreased sharply.
However, Linjebuss remained busy. In addition to the bus lines, they had truck traffic and were also partners in a shipping company. Real entrepreneurship, and a spirit of never giving up!
